This is a shout out to ZESPRI - the Kiwifruit Company. I don't know anyone there and I am not paid to do this. BUT, my daughter came home yesterday with a goody bag, filled with 2 kiwifruit, a toy, a discount voucher and a brochure. She said a magician from ZESPRI came to the school and did a little skit featuring kiwifruit (among other fruits and veggies). At the end of the skit, everyone got that goody bag.
Whatever the magician did, the magic sure worked. She had a kiwifruit after lunch and another after dinner. Now, she wants kiwifruit every week - "I prefer the Gold one", she declared. This, coming from someone who previously refused even a single bite of it, not even the thin slices on cream cakes! My jaw just dropped.
As if it wasn't enough, she went on to rattle off trivia on kiwifruit - like, "Did you know 1 kiwifruit has the same amount of Vitamin C as 2 oranges?" or "Did you know that 1 kiwifruit has the same amount of potassium as 1 mango?" And so on, and so forth. Argh, if only she could rattle off her facts the same way for her upcoming year-end exams!
Next, she demonstrated the correct way of eating a kiwifruit - slice it in half and using a spoon, eat only the soft flesh around the core. My goodness! Now she is teaching me kiwifruit etiquette.
Whatever the case, I am thankful. I wish more companies would reach out and get kids interested in their fruits and veggies like this ... so kudos to ZESPRI. Yes yes, I know ... it's soft sell and vested interest for them, but the end result is a child who wants to try a new fruit and ends up enjoying it (without her mother having to do any persuading).
That, my friends, is what I call a win-win-win situation. Kiwifruit, anyone?